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Summit Brazil 2021

February 9 and 10, 2021

100% free and online

According to the Prohibition Partners LATAM Report 2020, the Brazilian market value is expected to reach USD 150M as soon as 2024. It is estimated that the Brazilian medical cannabis user base could reach close to 3 million people in the next few years, by far the largest in LAC.

During CannaBusiness Summit 2021, you will learn from the industry’s top leaders how to launch your cannabis company in Brazil according to the country’s latest regulations.

The online event will take place on February 9 and 10, 2021

What is

According to Viviane Sedola, CEO of the Dr. Cannabis platform, specialist in consulting and the female cannabis leadership in Brazil “the domestic market makes room for the generation of USD 2.5 billion in the economy”*.

The growth expectation of the cannabis market is so great that it has earned the name green rush, in reference to the gold rush**.

The CannaBusiness Summit 2021 will feature speakers of national and international prestige who will clarify points such as: economy, local legislation, local regulation and opportunities in the Brazilian cannabis market.

* Source: Valor Investe for-the-Brazilian-economy-aim-consulting.ghtml

** Source:

Who this
Event is for

Investors and

The Cannabusiness Summit Brasil is an event aimed at entrepreneurs, investors and professionals who already work or wish to work in the legal cannabis market in Brazil.

A unique opportunity to learn from the main industry leaders in Brazil and the world.


Viviane Sedola is the female cannabis leadership in Brazil and founded Dr Cannabis in early 2018. In 2019, she was honored by High Times magazine at the Female 50 event as one of the 50 most influential women in the cannabis market in the world. She serves as CEO of Dr. Cannabis, the platform that facilitates access to legal medical cannabis treatment for more than 3,000 doctors and 30,000 patients.
Alfredo works as International Analyst for Marijuana Business Daily, also known as MJBizDaily, the leading business news information resource for the cannabis industry and host of a family of B2B trade shows, including the world’s largest, MJBizCon, held in Las Vegas every year. Alfredo specializes in international cannabis markets and regulations, drawing upon his extensive academic background in business and public policy.
Bruna Cassanho has a degree in Chemical Engineering from Faculdades Oswaldo Cruz and a postgraduate degree in Sales and Negotiation Management from Fundação Instituto de Administração (FIA) in São Paulo. She currently serves as Product Specialist for the Chemical portfolio at Merck, serving the pharmaceutical, industrial and academic markets.
Ivo Bucaresky is an economist, was executive secretary of CMED and director of Anvisa, having been one of those responsible for Anvisa’s first initiatives in the recognition and regulation of Medicinal Cannabis. Since 2017 he heads Orplavi Consultoria, a company specialized in consulting in the areas of regulatory intelligence, health economics and cannabis.
Leandro Luize has a degree in Journalism from Faculdade Cásper Líbero. He has 23 years of experience, 18 of which are dedicated to corporate communications and content production for the pharmaceuticals sector. He is the journalism manager for all channels of Panorama Farmacêutico.

Alex is a Digital Entrepreneur in series, he was a partner and founder of EduWeb and Affero Lab, the largest Corporate Education company in Brazil.

Until 2014 he held the position of Director for Latin America at the Canadian multinational Desire2Learn (D2L) and lived for more than 12 years in North America throughout his life.

Lucena founded in 2015 the company that participates in Startups 4H Tecnologia em Saúde, linked to the renowned Software Engineering Laboratory (LES) of PUC-Rio and angel investor of

Eduardo Schenberg, PhD, followed a solid academic trajectory at the interface between psychology, psychiatry and neurosciences.

He graduated in biomedicine and did a master’s degree in psychopharmacology at UNIFESP and concluded a PhD in neurosciences at USP.

He specialized in the subject of psychoactive drugs and their most varied effects focusing on psychedelic substances (ayahuasca, LSD, ibogaine, MDMA and psilocybin, among others).

Rachel holds a law degree from PUC-SP; Master in Constitutional Law at PUC-SP; PhD in Constitutional Law from PUC-SP; Specialist in Notarial and Registry Law from Escola Paulista da Magistratura (EPM). She is also President of the Special Commission on Notarial Law and Public Registries at OAB-SP and Specialist in Notarial and Registry Law.

Tarso Araujo is a journalist, documentary filmmaker and consultant, specialist in health and drug policies. Writing articles on the topic, he has won the Abril Journalism, Esso Journalism and Gilberto Velho Media and Drugs Awards.

He is the author of the books Almanaque das Drogas-an Informal Guide to Rational Debate, (Leya, 2012) and Guide on Drugs for Journalists (Catalize, 2017).

In 2014, he created the Repense campaign, to raise awareness about the medical use of cannabis, and directed a series of shorts on the same theme, in addition to the feature film Illegal, about a group of mothers struggling to treat their children’s epilepsy with plant.

Tom Zuber is founder and managing partner of Zuber Lawler and also the founder of the international cannabis consultancy company Global Go. Tom is the relationship partner for about 10 Fortune 500 customers, as well as government funds and entities.

He earned a JD degree from Columbia Law School, a master’s degree in public policy from Harvard University and a biomedical engineering degree from Rutgers University, where he graduated with the highest degrees. honors.

Vinicius Alvarenga is a founding partner of Sinapse Social. Business administrator with relevant experience in the formation of multidisciplinary teams and business development. He served as CFO and COO in companies such as Construtora Tenda / Gafisa, Agua de Cheiro, Vivara Joias.

Amanda Zani has a degree in Chemistry from Faculdade São Bernardo do Campo and a specialization in Business Management from Fundação Getúlio Vargas.

He has worked in the field of technical consultative sales for the laboratory for over 15 years, and for the past eleven as an international sales manager for the German companies Huber and Memmert, both specialized in thermodynamics and temperature control for laboratory applications, pilot plant and production in various industrial and academic segments.

Paul Rosen is among a handful of seminal pioneers in the legalized global cannabis industry and one of his most active entrepreneurs, advisers and investors.

Paul Rosen was a co-founder of PharmaCan Capital Corp (NASDAQ: CRON; TSX: CRON) and served as its first CEO and president for four years.
Under Paul’s leadership, the PharmaCan / Cronos Group acquired stakes in several of the initial cannabis licenses granted in Canada and was the 3rd cannabis company to go public in Canada.

Dr Mario Luiz Grieco | CRM 32183 is a doctor graduated from the School of Medicine of São Paulo, specializing in Internal Medicine, occupational medicine, longevity and cannabinoid medicine.

Former President of Bristol-Myers Squibb (Brazil), Pfizer (USA), Pharmacia and UpJohn (USA) and Monsanto (Brazil).

He works with clinical research at USP and the University of Florida (USA). He has several works published in national and international magazines.

Carla Pareja Paris focuses on corporate transactions and regulatory issues, generally in relation to Europe and Latin America.

She has represented cannabis companies for most of her legal career. After graduating from a major university in Spain, she received her LL.M from the USC Law School. She works in Portuguese and Spanish.

Emilio Figueiredo has been a lawyer since 2004 and has worked in law and cannabis in Brazil for 10 years. He is on the executive board of Rede Reforma.

With a law degree from PUC-RIO (2003); postgraduate degree from the UFRJ Institute of Economics (2013); was a student in the “Drug Policy Reform” program at the Transnational Institute in Amsterdam (2014); graduated in Political Innovation from Academia Innovación Politica (2017) and is currently a master’s student in the Postgraduate Program in Justice and Security (PPGJS) of the Federal Fluminense University (UFF) as part of from the PsicoCult research group with an investigation into the participation of lawyers in producing the legal truth about Cannabis in Brazi

Andres is President and COO at Clever Leaves. Prior to Clever Leaves, Andres was a Founding Partner of Mojo Ventures. Before being an entrepreneur, Andres was President/CEO at IQ Outsourcing, a leading Colombian Business Process Outsourcing Firm that is part of the Sanford Group of Companies. Andres obtained an MBA at HARVARD BUSINESS SCHOOL. He is B.S. Industrial Engineering and B.S. Economics from Los Andes University in Colombia of which he graduated with honors (top 3% of the class).


Louis is the MD at Greenfield Global Opportunities Funda, a private equity fund based in Canada that invests in cannabis companies globally.

He is partnered in the Fund with leading Brazilian businessmen. As both a consultant and investor, Louis has worked across the medical cannabis sector, with companies in North America, South America, Europe and Asia.

His professional background is in health care policy and research, and he has held executive positions in multiple Canadian organizations.

Stephen is Co-Founder and Managing Director of Prohibition Partners, the leading source of intelligence and insights into the European cannabis industry and Co-Founder of Cannabis Europa, Europe’s premier medical cannabis conference.

Stephen is also Co-Founder & Director of Prohibition Holdings, a global leader in cannabis data, events and media, managing a portfolio of some of the best-known brands in the industry.

With a background in technology, digital media and corporate finance, Stephen works with investors, entrepreneurs and regulators to identify, qualify and maximise the opportunities in this emerging frontier.

Hector joins Prohibition Partners from PP’s newly opened São Paulo office, where he has been researching the Latin American and Caribbean (LAC) cannabis and hemp industries since June 2020. He graduated from International Affairs in Venezuela, and lived in Portugal and Spain, where he researched the LATAM startup and PEVC market.

Besides covering the LAC region at PP he is
working as an instructor for the educational project Global Citizen Academy, while studying a Sustainability and Environmental master degree at Brazilian think-tank FVG.

Nilton Aquino is a pharmacist with specialization in pharmaceuticals and medications, an MBA in industrial management, a master’s and a doctorate in medical pathophysiology, in the area of developing new drugs for obesity and diabetes.

He served as technical manager, quality manager and research and development in pharmaceutical multinationals. In 2010 he founded ANS Pharma, a company specializing in advising and consulting in the areas of pharmaceutical technology and healthcare products (B2B).

In 2019 he founded QuantiFarma, focusing on pharmaceutical retail (B2C). He has experience in cutting-edge pharmaceutical research, including clinical and preclinical tests, physical-chemical tests and regulatory aspects necessary for the registration of new products in the world, including products in the field of medical cannabis.


Check out the full schedule below:

Important: All lectures will be subtitled in Portuguese or English.

Day 1

February 09




10am BRT / 8am EST

Current scenario and perspectives

Viviane Sedola

11am BRT / 9am EST

Current legislation and where we are going to

Congressman Paulo Teixeira and Rachel Ximenes

12am BRT/ 10am EST

Registering a cannabis product according to RDC 325/2019 and the raw material market

Ivo Bucaresky

2pm BRT/12am EST

Quality Control and Laboratory Workflow in Brazil

Bruna Cassanho | Merck

3pm BRT / 1pm EST

Stability testing for Brazil (zone IV B)

Amanda Zani

4pm BRT / 2pm EST

The Pharmaceutical Market in Brazil

Nilton Aquino​

5pm BRT / 3pm EST

Drugstores, retail and distribution operations in Brazil

Leandro Luizi | Panorama Farmacêutico

6pm BRT / 4pm EST

Ancillary businesses opportunities in Brazil

Alex Lucena | The Green Hub

7pm BRT / 5pm EST

Future perspectives

Alfredo Pascual and Viviane Sedola

Day 2

February 10




10am BRT / 8 am EST

Extra: cannabis basics for market beginners

Tarso Araújo

11am BRT / 9am EST

Extra: psychedelics use and regulatory framework in Brazil

Eduardo Schenberg

2pm BRT / 12am EST

Extra: Legal affairs stablishing a cannabis company in Brazil

Vinicius Alvarenga and Emilio Figueiredo

3pm BRT / 1pm EST

Extra: Other cannabis based products

Tom Zuber, Paul Rosen, Carla Pareja and Andres Fajardo

4pm BRT / 2pm EST

Prescribing Doctor and Medicinal Cannabis

Dr. Mario Grieco

5pm BRT / 3am EST

Extra: harmonizing regulatory framework Brazil X Europe

Louis Barré, Stephen Murphy and Hector Gomes | Prohibition Partners

Secure your seat
at zero cost!

Click the button below and fill out the form to guarantee your place in the largest online cannabusiness event in Brazil:

Frequently Asked Questions

The event works in a 100% online format. You can watch from anywhere, just a computer, tablet or smartphone with internet access. On the day of the event we will send the link of the lecture transmission room to the email used in the registration, so you can participate!

Important tip: Cannabis content can be directed to your email’s SPAM box. Remeber to check and mark it as “It’s not SPAM”.

Yes, the lectures take place according to the schedule and are available for free access until the beginning of the next day. Therefore, you will have time not to miss anything! Cannabusiness Summit Brazil also offers a Premium Access where lectures and other content will be available for 6 months, so you can see and review as many times as you want in this period! This option is paid.

After purchase, Premium Access will be available within 2 business days after the end of the event. All details will be sent by email and access will be available for 6 months from the date the event ends.

Important tip: Cannabis content can be directed to your email’s SPAM box. Remember to check and mark it as “It’s not SPAM”.

Cannabusiness Summit Brazil is 100% free for your online participation when lectures are shown. Just complete your registration to participate and watch the entire content of the event, free of charge. The lectures will be available for access until the start of the next day’s program.





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